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AIM Conference and Awards 2024

The Eastside Rooms: 2 Woodcock Street, Birmingham B7 4BL
T: 0121 820 6060


This year the Conference and Awards is being held in Birmingham at the Eastside Rooms, a unique environment that combines the innovation of the future with Birmingham’s iconic industrial heritage.

The Eastside Rooms is conveniently located in Birmingham city centre, with excellent links both nationally and internationally.

Travel by train

With three train stations currently located in the city, the venue is very accessible via train. Birmingham New Street Station is located just a 15-minute walk away from the venue and both Moor Street and Snow Hill are just 10-minutes away.

Travel by car

The location is closely linked to the Midlands motorway network with the M6, M42 and M5 all in close proximity, with the M6 J6 just two miles away.

The venue doesn’t have onsite parking but the Millennium Point Multi-Storey Car Park (B4 7AP) is located just across the road from The Eastside Rooms.

Please be aware The Eastside Rooms is within the Birmingham Clean Air Zone. For further details on the Clean Air Scheme please visit

For more information see 

Travel by taxi

The Eastside Rooms have teamed up with A2B Radio Cars. You can book over the phone by calling 0121 744 1111. 


The Marriott, ‘Aloft Birmingham Eastside’ hotel is next door to the venue. It has 195 bedrooms, atmospheric cocktail lounge, a gym and vibrant 120-seater Tempo! Restaurant.


The venue and the adjacent hotel are both built with accessibility in mind and have wide corridors, lifts and entry points to allow for easy wheelchair access. Full details can be found on